July 2007- This football season web publishers across the world are turning to PA Sport to deliver a compelling, 'almost there' match day experience for their website visitors. 

The Match Centre is a white-label football service, which provides dynamic real time content for all the major UK leagues and cup competitions in the UK and Europe. The hosted and managed service is delivered in a client's brand, with space for advertising to allow maximum revenue generation. It is therefore ideal for a wide range of websites including ISP's, sport and betting services, broadcasters and football club official sites.  

Commenting on the launch of the Match Centre, Chris Buckley, CEO of PA Sport said

"PA Sport continually reviews and upgrades its products to ensure we are delivering innovative and market-leading services.  This ensures we combine the best of all our real-time football services in one offering, providing in-game match data, photographs and editorial with many other extras.

"We believe that the Match Centre is the most complete and most compelling online football service on the market."

The Match Centre displays updates of all the major match incidents from the first kick to the last.  The product combines PA Sport's market-leading data feed, renowned for its speed and accuracy, with essential match information and award-winning ShootLive photography, all delivered and updated during matches.

Match Centre content for major football leagues and cup competitions across the world includes:

• Enhanced text commentary
• Live in-game stats - goals scored, yellow and red cards, shots on and off target, offsides, corners and free kicks
• Near-live in-game photography from ShootLive
• Live updating league table
• Goal and action sound alerts
• Live ticker of other divisional scores
• Editorial and statistical match previews
• Editorial and statistical match reviews
• Team lists with formation and headshots
• Team stats including head-to-heads, top goalscorers, discipline etc
• Other detail including player profiles with career stats, referee profiles and the venues
• Hosted or wire-frame advertising

The Match Centre will be continually updated during play, to keep viewers informed of all the action as it happens.

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